
tl;dr
Robinhood has expanded its prediction markets to include professional and college football, starting with contracts for the first two weeks of the season. Users can trade on outcomes of major professional games and college matchups via Robinhood Derivatives, LLC in partnership with the regulated exc...
Robinhood has expanded its prediction markets to include both professional and college football, marking a significant step in the company’s strategy to grow its “predictions hub” into major new categories such as sports. The new contracts will be available to customers soon, initially covering the first two weeks of the football season.
This latest addition allows users to trade on outcomes of major professional regular season games as well as contests involving Power 4 and independent college football teams. According to JB Mackenzie, VP & GM of Futures and International at Robinhood, football’s immense popularity in America made its inclusion a clear choice to enhance the platform’s appeal as a comprehensive trading and investing destination.
Robinhood Derivatives, LLC will offer these new contracts in partnership with KalshiEX LLC, a federally regulated exchange. This expansion builds on Robinhood’s existing prediction market offerings, which have already seen over 2 billion contracts traded. Unlike traditional sports betting, these prediction markets function like financial instruments where prices are set by buyers and sellers, and positions can be managed during the games.
The rollout will begin with contracts for the opening two weeks of the professional and college football seasons, with weekly matchups added as the season progresses. This move follows Robinhood’s earlier collaboration with Kalshi on NCAA basketball tournament markets launched in March, confirming the growing prominence of sports prediction markets within its broader portfolio.
Sports-related contracts have already constituted a significant share of Robinhood’s nearly $1 billion prediction market trading volume in Q2 2025. The platform also offers contracts spanning crypto, politics, and economics, reflecting a diversification strategy amid a more favorable regulatory climate for crypto and derivatives trading.
Robinhood’s regulatory journey has been eventful. In January 2025, the company settled with the SEC for $45 million over issues related to recordkeeping, compliance, and anti-money laundering, but subsequent investigations were dropped following administrative changes. The company has since expanded into futures trading for Bitcoin and Ethereum.
Kalshi, Robinhood’s partner in offering these contracts, has also navigated regulatory challenges. The CFTC attempted to halt Kalshi’s election-related prediction markets but ultimately dropped its appeal after a successful court challenge. Robinhood emphasized that Kalshi remains CFTC-regulated, underscoring the legitimacy of its expanded prediction market offerings.