EddieJayonCrypto
20 Feb 24
BlackRock has released a new ad for its iShares Bitcoin ETF directed at traditional investors, with a focus on presenting Bitcoin as 'progress.' The ad aims to draw in new investors to extend BlackRock's lead in the Bitcoin ETF market, where its IBIT ETF has significantly outperformed its closest co...
BlackRock has released a new ad for its iShares Bitcoin ETF directed at traditional investors, with a focus on presenting Bitcoin as 'progress.' The ad aims to draw in new investors to extend BlackRock's lead in the Bitcoin ETF market, where its IBIT ETF has significantly outperformed its closest competitor, Fidelity's FBTC, reaching $5.4 billion in inflows. The surge in crypto flows has been noted in the market, with some analysts projecting that Bitcoin ETF flows will continue to drive up the price.
Investment firm giant BlackRock has released a new advertisement for its iShares Bitcoin ETF product. The ad is clearly aimed at older, more traditional investors who want to invest in Bitcoin without the risk of keeping custody of the asset themselves. BlackRock’s iShares took an early lead among the newly approved Bitcoin ETFs in terms of inflows. Will its new ads help to draw in new investors to extend its lead further?
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